Freestyle Music reached its commercial peak in the late '80s & early '90s. It is sometimes called Heartthrob, Heartbeat, Latin Freestyle, and/or Latin Hip Hop. Famous artists of the genre include Sa-Fire, The Cover Girls, Expose, Cynthia, TKA, George LaMond, Lisette Melendez, Sweet Sensation, Stevie B., Corina, etc.